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Projects  •  Goa Tourism

State-wide vehicle network across tourist rentals and local vehicles.

MoU with the Government of Goa in progress. Goa has the highest vehicle density per 1,000 population in India and 8 million tourists annually. Rental vehicles - scooters, cars, bikes - dominate tourist movement. Every rental handoff is a distribution moment. 15,000 vehicles in Phase 1 generate between 30 and 75 lakh impressions per day.

Status: MoU with Government of Goa in progress
Deployment snapshot
Scale15,000 vehicles - Phase 1
ImpressionsUp to 75 lakh per day at full deployment
Tourists8M+ annually, avg stay 4-7 days
4-wheeler5" x 3" windshield sticker
2-wheeler3" x 3" helmet + 2" x 2" bike sticker
ModelBrand-funded - zero cost to government
The physical touchpoints

Four-wheelers and two-wheelers covered.

A 5" x 3" windshield sticker on four-wheelers puts the brand in front of anyone who approaches the vehicle on roads, at beaches, and in parking zones. A 3" x 3" sticker on helmets and 2" x 2" on bikes cover the two-wheeler rental market. Every rental handoff is a distribution moment. Every road in Goa is a deployment surface.

The model

Self-sustaining. Zero cost to government.

Brands fund the deployment in exchange for verified moving-media presence and the safety association that comes from being the infrastructure that protected a tourist on a Goan road. The government gets a road-safety layer across the state at zero cost. A tourist on a rented scooter who meets an accident - bystander enters the plate on WhatsApp, emergency contacts reached in 45 seconds, location shared.

Partner on this deployment.

Discuss co-deployment or brand partnership opportunities.